The Island of Made In
The clothes we wear are not just stitched pieces of fabric - they are also landscapes. The choices we make in the high street store or in-front of the full-length mirror set in motion territorial scaled effects, industrial landscapes and massive factories across the other side of the planet. The ‘Made In’ label that is stitched into the back of every garment is the name of a metaphoric island, a place where every piece of fashion is produced, a distant land populated with the people and machines that craft the fashion we wear.
As we wander through the Island of Made In, we dive into the world hidden within our clothes and immerse ourselves into our own wardrobes. Here industrial monsters roam free, distant mountains are formed from cotton loom waste, and valleys are lined with the button hole threads. The fashion supply chain is re-mapped as a surreal landscape that could - just maybe - prompt us to reflect on journeys and supply chains extending beyond our own aesthetic preferences.